WWE Ratings Hit Historic Lows And Why It Doesn’t Matter

It’s not secret that WWE’s television ratings aren’t anywhere near what they were in the Attitude Era or any other time before. So, why does Vince McMahon think they don’t matter as much anymore?

We look at the various ways in which WWE makes their money, a record $730+ million last year, and understand why having a PG Rated television enterprise, marketing products to be sold, and licensing deals across the board are more important than holding pro wrestling shows at arenas and pay per view buys these days.

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